When I was beginning my love affair with fashion magazines, many long years ago, I was taken with the monthly beauty sample subscription—this phenomenon is realized today as Birch Box, Wantable, and Beauty Box, to name a few. The concept is so popular that it has grown into clothing and styling subscriptions.
One of my daughter-in-laws acquainted me a styling service called, Stitch Fix. Many of her friends were using this service. It piqued my interest–how would they handle a non millennial? I took a chance, checked their website and enrolled. Here is the basic info on this service:
Stitch Fix will shop for you, sending you up to 5 pieces a month, a quarter, or once a year I suppose. You have the ability to control the when of the arrival. I filled out a survey to indicate my preferences, age range, price range, etc. and then Stitch Fix prepared me a “fix.” I signed on for a quarterly fix, to sample how their stylists would respond to the seasons.
Their website says:
“Stitch Fix is the first fashion retailer to blend expert styling, proprietary technology and unique product to deliver a shopping experience that is truly personalized for you. Simply fill out the Stitch Fix Style Profile and our personal stylists will handpick a selection of five clothing items and accessories unique to your taste, budget and lifestyle. You can buy what you like and return the rest!
- Fill out your Style Profile
Begin by filling out the Style Profile. This helps us understand your size, style, shape, budget and lifestyle. Completing your profile should only take about 10 minutes.
- Pick the date you’d like to receive your shipment
We’ll send you a selection of five clothing items and accessories handpicked by personal stylists on the date you choose. At the time your stylist selects your items, you will be charged a $20 styling fee. That $20 will be applied as a credit toward anything you keep from your shipment.
- Try everything on in the comfort of your home
We encourage you to try on everything our personal stylists have picked for you because you just never know what will look great on! Create new outfits by pairing what’s in your shipment with the items that are already in your closet.
- Buy what you like and return the rest
- Take three days to decide what you’ll purchase and what you’d like to send back. You’re only charged for these items when you tell us what you’re keeping and returning.
- Check out by logging in to your account to pay for those items you want to keep. The $20 styling fee will be applied as credit towards any items you purchase. If you buy all five items, we’ll give you 25% off the entire purchase!
- Simply return the items you don’t want in our pre-paid mailing bag and drop it at any USPS mailbox. Stitch Fix clients enjoy free shipping both ways as a benefit of using our service!
- Tell us what you think!”
My experience generally reflected their description and policy.
I really did this as an experiment. I feel completely confident of my ability to style and shop for myself. But I wondered, what would this group do with a 59 year old woman? Hmmm….the result?
My Fall Fix contained colors I specifically said I did not want. I kept a cardigan and a tunic top out of a sense of both guilty obligation and an urge to just try something a little outside my box. I did wear these pieces quite a bit, but they won’t make it longer than another season. That disappoints me as I like things I spend money on to last a long time.
The second fix was scheduled for the Holidays. Again, wrong color choices on several pieces, but I kept 2 of the 4 pieces out of guilt and a sense of needing to push myself. A fuzzy white sweater and a pair of gold tone icicle earrings found a home in my wardrobe. While I have worn them both, their quality is not great.
The third fix seemed to hit the mark—4 blouses and a dress. I kept all 5 pieces but did need to adjust the length of the dress. My legs are not made for short skirts!
So here I am, coming dangerously close to the time for fix #4. I really wanted to love this little company, but overall, I don’t care to own clothing that is poorly made or not on the button for my likes. It has been an interesting experiment, but I am going to end the relationship.
Bottom line—I believe this effort is not a bad try, but is really better suited to a little younger crowd.
Next week—I’ll share some thoughts on Wantable!